R 101422Z MAR 26
MARADMIN 094/26
MSGID/GENADMIN/CMC WASHINGTON DC//
SUBJ/2026 NAVY-MARINE CORPS RELIEF SOCIETY ACTIVE DUTY FUND DRIVE
INITIATING GUIDANCE//
REF/A/DOC/SECNAVINST 5340.7B/02JUN2023//
REF/B/DOC/DOD 5500.07-R/15MAY24//
REF/C/DOC/5 C.F.R. §2635.808/17MAY24//
NARR/REF A IS SECNAVINST 5340.7B, FUNDRAISING AND SOLICITATION IN
SUPPORT OF THE NAVY-MARINE CORPS RELIEF SOCIETY. REF B IS DOD
5500.07-R, JOINT ETHICS REGULATION (JER). REF C IS 5 C.F.R.
§2635.808, STANDARDS OF ETHICAL CONDUCT FOR EMPLOYEES OF THE
EXECUTIVE BRANCH, FUNDRAISING ACTIVITIES.//
POC/COLPO, FRANK/LTCOL/TEL: 571-256-8450/EMAIL:
FRANK.COLPO@USMC.MIL//
GENTEXT/REMARKS/1. Purpose. To provide guidance and coordinating
instructions for the execution of 2026 Active Duty Fund Drive (ADFD)
in support of Navy-Marine Corps Relief Society (NMCRS). In
accordance with reference (a), this message provides tasks and
coordinating instructions in support of the successful execution of
the 2026 ADFD.
2. Mission. Commanders will organize and execute a successful fund
drive in support of NMCRS. Success is defined as ensuring contact
with all active duty service members to inform them about the
resources and support available from NMCRS and facilitate the
opportunity to make a voluntary donation. The campaign’s theme
“By Our Own, For Our Own” reflects our Corps’ tradition of taking
care of each other.
3. Execution.
3.a. Intent.
3.a.1. Purpose. Units will raise awareness among all Marines and
Sailors regarding the services and resources provided by NMCRS and
provide opportunity to make voluntary donations.
3.a.2. Method. Through appointed ADFD coordinators and key
personnel, execute an intentional, meaningful, and deliberate
messaging and information-sharing campaign through 30 April 2026 to
educate all Marines and Sailors on NMCRS services.
3.a.3. End State. Achieve one-hundred percent meaningful contact
to all members and increase awareness of NMCRS programs and services
for all Marines and Sailors. In addition, afford all active duty
personnel the opportunity to voluntarily contribute to support the
NMCRS mission.
3.b. Concept of Operations. Installation and major subordinate
commanders will identify and appoint ADFD coordinators to manage the
campaign at their installations and headquarters. Unit
(battalion/squadron) level commanders will appoint key personnel to
be the primary executors of the campaign at the unit level no later
than 13 March 2026. Coordinators, partnering with closest
geographic NMCRS field office staff, will organize and train command
key personnel. These key personnel will receive training and
promotional resources in preparation for the ADFD. Unit key
personnel will establish contact with each member of their command
and educate Marines and Sailors on the support and services provided
by the NMCRS. Unit key personnel will afford Marines and Sailors
opportunities to make a voluntary donation to the fund drive.
Progress of the fund drive will be reported and monitored weekly at
the regional level (each NMCRS field office) by key personnel, via
the Command ADFD Coordinator and regional NMCRS staff.
3.c. Tasks.
3.c.1. Marine Corps Component Commands.
Coordinate and supervise the organization and execution of the 2026
ADFD in support of NMCRS for assigned operational forces and
headquarters personnel. Marine Corps Component Commanders
supporting Geographic Combatant Commanders are directed to make
liaison with the closest geographic NMCRS field office for
assistance with the 2026 ADFD in support of NMCRS.
3.c.2. Marine Corps Forces Reserve (MARFORRES).
Coordinate and supervise the organization and execution of the 2026
ADFD in support of NMCRS for assigned active duty forces within your
command. Ensure key personnel are appointed at each station and
report progress through a centralized ADFD Coordinator at MARFORRES
headquarters.
3.c.3. Marine Expeditionary Force Commands.
Ensure key personnel are assigned down to the individual
battalion/squadron level. Training of key personnel will be
achieved via local NMCRS field office staff and ADFD Coordinator
assigned to the regional installation command.
3.c.4. Training and Education Command.
Ensure key personnel are assigned at each Marine Corps training
location. Training of key personnel will be achieved via the
local/nearest NMCRS field office staff and ADFD Coordinator assigned
to the regional installation command.
3.c.5. Marine Corps Installations Command (MCICOM)
3.c.5.a. As the main effort, ensure an Installation ADFD
Coordinator is appointed at each regional site to serve as the
primary liaison between NMCRS field office staff and the key
personnel with each tenant command at the Major Subordinate Command
level and above.
3.c.5.b. Act as the overall Marine Corps ADFD Program Coordinator.
3.c.5.c. Provide training and promotional aids to supported units
via the NMCRS field offices located aboard or near your
installations.
3.c.5.d. Coordinate and supervise the organization and execution
of the 2026 ADFD in support of NMCRS for assigned personnel in
addition to installation tenant commands not assigned to the
operating forces.
3.c.6. Marine Corps Recruiting Command.
Appoint an ADFD Coordinator and key personnel as required to
coordinate the organization and supervise the execution of the 2026
ADFD in support of NMCRS for assigned personnel.
3.c.7. Marine Corps Logistics Command.
Appoint an ADFD Coordinator and key personnel as required to
coordinate the organization and supervise the execution of the 2026
ADFD in support of NMCRS for assigned personnel.
3.c.8. Marine Corps Systems Command.
Appoint an ADFD Coordinator and key personnel as required to
coordinate the organization and supervise the execution of the 2026
ADFD in support of NMCRS for assigned personnel.
3.c.9. Commanding Officer, Henderson Hall.
Appoint the National Capital Region (NCR) ADFD Coordinator and
oversee the 2026 ADFD in support of NMCRS for Headquarters Marine
Corps units within the NCR.
3.d. Coordinating Instructions.
3.d.1. Commands tasked in this message will identify and forward
contact information for their ADFD Coordinator and key personnel to
the regional NMCRS field office no later than 16 March 2026.
Coordinators will organize each MSC, Region, or District assigned
to their respective commands, and oversee/support unit key personnel
executing the 2026 ADFD in support of NMCRS.
3.d.2. Fund drive training and execution will be coordinated with
installation or supporting regional NMCRS field office staff. This
includes support for promotional resources, training, and sharing of
best practices.
3.e. If required by operational commitments, commands may extend
the campaign beyond 30 April, as necessary, to accommodate units
that may be unavailable during the primary fund drive period.
3.f. Official Participation in ADFD.
3.f.1. Pursuant to references (a) through (c), Marines are
permitted to officially endorse and participate in ADFD fundraising
events. All participants must uphold the policy of truly voluntary
giving during the 2026 ADFD in support of NMCRS.
3.f.2. Authorized 2026 ADFD in support of NMCRS fundraising
activities include, but are not limited to:
3.f.2.a. Official endorsement of NMCRS and personal solicitation
by Navy and Marine Corps personnel to Navy and Marine Corps
personnel.
3.f.2.b. Command-sponsored raffles, lotteries, and carnival-type
games of chance provided the proposed games comply with the
requirements set forth in references (a), (b), and (c).
3.f.2.c. Speeches, meetings, videos, and other methods of
communication used to facilitate meaningful contact with Navy and
Marine Corps personnel.
3.f.2.d. Consistent with the rules for the use of appropriated
funds, commands may authorize the use of appropriated funds for
traditional kickoff events, recognition ceremonies, and
non-solicitation events to support the ADFD.
3.f.2.e. Setting command goals for one-hundred percent meaningful
contact with Navy and Marine Corps personnel.
3.f.3. The following prohibited activities are counter to this
policy and include, but are not limited to: coercive solicitations
or goal-setting activities tied to raising a threshold dollar
amount; actions that do not allow, or create the appearance that
Marines or Sailors do not have a free choice to give or not to give;
actions that do not allow, or create the appearance that Marines and
Sailors do not have a free choice to publicize their gifts or keep
them confidential; casino-type games of chance; and solicitations
outside the government.
4. Administration and Logistics.
4.a. Coordinators will ensure that execution plans are in
compliance with legal and ethical standards through a legal review
when necessary.
4.b. Reporting.
Weekly reports of personnel contact and funds raised will be
reported and submitted by unit key personnel to the regional NMCRS
field office via the tracking tool found at https:
//adfdreporting.nmcrs.org. This web-based reporting tool
developed by the NMCRS will be used to report progress on a weekly
basis during the execution period. Instructions on the use of this
application and other valuable resources for ADFD execution can be
found at https://www.nmcrs.org.
4.c. Promotional resources and training for Coordinators and unit
key personnel will be provided by either the Marine Corps
installation or closest geographic NMCRS field office staff.
Personnel from these offices will be prepared to support the fund
drives taking place aboard their installations and must be leveraged
for the preparation and execution of this fund drive.
5. Command and Control.
5.a. Director, Marine Corps Staff will have oversight of the Marine
Corps’ efforts for the 2026 ADFD in support of NMCRS. Commander,
MCICOM, as the main effort, will maintain visibility of the Marine
Corps’ progress throughout the fund drive via the NMCRS tracking
tool. Commander, MCICOM will provide the Director, Marine Corps
Staff with a weekly status report.
5.b. Communications.
Commanders will utilize the NMCRS tracking tool located at
https://adfdreporting.nmcrs.org/ to provide weekly
updates to the Commandant of the Marine Corps via the Commander,
MCICOM. The NMCRS tracking tool will be the primary means by which
updated information on individual commands’ progress can be viewed.
5.c. All questions regarding this message and the execution of the
ADFD should be addressed to the nearest NMCRS field office staff
and/or installation/regional ADFD coordinators.
6. Release authorized by Lieutenant General Paul J. Rock Jr.,
Director, Marine Corps Staff.//