MARADMINS : 236/07
UNCLAS 031531Z APR 07
CMC WASHINGTON DC(UC)
TO MARADMIN
AL MARADMIN(UC)
MARADMIN 236/07
MSGID/GENADMIN/CMC WASHINGTON DC PA//
SUBJ/MARINE CORPS NEWS STYLE GUIDE//
POC/S. W. DUNN/SSGT/PAMCN/-/TEL:703-692-1870//
GENTEXT/REMARKS/1. MARINE CORPS PUBLIC AFFAIRS (PA) PLAYS A PRIMARY ROLE IN
TELLING THE MARINE CORPS STORY TO A GLOBAL AUDIENCE. PA PRACTITIONERS SEND
NEWS AND INFORMATION TO THIS AUDIENCE DAILY. STORIES AND IMAGES POSTED TO
OUR WEB SITES ARE VIEWED BY THE ENTIRE WORLD. MUCH OF THE PUBLIC'S INITIAL
CONTACT WITH OUR CORPS IS THROUGH WWW.MARINES.MIL, WHERE ALL UNIT STORIES
AND IMAGES ARE POSTED. THEREFORE, IT IS ESSENTIAL THAT PROFESSIONAL APPEARANCE
AND STANDARDS BE REFLECTED IN THIS MEDIUM. UNIFORMITY AND STANDARDIZATION
PLAYS AN IMPORTANT ROLE IN MAKING THE OFFICIAL SITE MORE PROFESSIONAL AND
USER-FRIENDLY.
2. PURPOSE OF THIS MSG IS TO ANNOUNCE THE REINFORCEMENT OF ONLINE ACCESS TO
THE MARINE CORPS NEWS STYLE GUIDE AND AP STYLEBOOK.
A. THE LATEST EDITION OF THE "ASSOCIATED PRESS STYLEBOOK ONLINE"
SHALL BE THE STANDARD REFERENCE FOR ALL STYLE AND USAGE.
B. "MERRIAM-WEBSTER'S COLLEGIATE DICTIONARY" SHALL BE USED FOR PUNCTUATION,
SPELLING, STYLE AND USAGE NOT COVERED IN THE AP STYLEBOOK.
C. THE "MARINE CORPS NEWS STYLE GUIDE" SHALL BE USED ONLY AFTER THE ABOVE
SOURCES HAVE BEEN REFERENCED OR FOR INSTANCES NOT COVERED BY THOSE SOURCES.
D. THE AP STYLEBOOK, MERRIAM-WEBSTER'S AND THE MARINE CORPS NEWS STYLE GUIDE
ARE APPLICABLE TO ALL DOCUMENTS AND PUBLICATIONS PRODUCED BY MARINE CORPS PA
PRACTITIONERS, INCLUDING STORIES, CAPTIONS, MEDIA ADVISORIES AND PRESS RELEASES.
E. CHANGES AND ADDITIONS TO THE MARINE CORPS NEWS STYLE GUIDE MAY BE NECESSARY
OVER TIME. ALCON WILL BE NOTIFIED WHEN SUCH CHANGES OR ADDITIONS ARE MADE.
3. ALL PA SHOPS ARE EXPECTED TO ADHERE TO THESE GUIDELINES.
4. THE STYLE GUIDE REFERENCES IN THIS MESSAGE SUPERSEDE ANY LOCAL STYLE GUIDES
WITH REGARD TO PA DOCUMENTS.
5. ACTION. PUBLIC AFFAIRS OFFICES SHALL ENSURE THEIR PA PRACTITIONERS HAVE ONLINE
ACCESS TO AP STYLEBOOK AND MARINE CORPS NEWS STYLE ACCOUNTS. USERS WILL BE NOTIFIED
BY EMAIL AND GIVEN INSTRUCTIONS WHEN ACCOUNTS HAVE BEEN CREATED. ACCOUNTS ISSUED TO
THE FIELD ARE LIMITED; THEREFORE, USERS MUST CANCEL THEIR ACCOUNTS IF NO LONGER IN
THE OCC FIELD.
6. CONTACT POC FOR FURTHER INFORMATION AND CLARIFICATION OF SUBMISSION GUIDELINES.//